Jeannie Cho Lee MW

“ For too long Asian restaurants have relied solely on food turnover to reach their sales targets – they can and should achieve beverage sales on par with their western counterparts. ”


Jeannie Cho Lee MW is the first Asian Master of Wine (MW) and an award-winning author, television host, editor, wine critic, judge and educator. Jeannie has consulted for numerous restaurant and hotel groups including Galaxy Macau with over 50 F&B outlets, Michelin-starred restaurant such as Epure and Tate Dining Room.

Jeannie has been a professor at the Hong Kong Polytechnic University since 2012 and is a Visiting Professor at the Chinese Culinary Institute and the International Culinary Institute. Jeannie co-hosts a weekly wine program In Vino Veritas, now in its third season on TVB Pearl, Hong Kong’s leading English-language TV broadcaster. She is a Wine Consultant for Singapore Airlines and writes regularly for publications such as Forbes, Robb Report China and Decanter.


Recognized for her contributions to the food and drinks industry, Jeannie was selected as one of the top 100 most influential people in Hong Kong by the South China Morning Post and Debrett’s in November 2015. She was named the 25th most powerful person in wine by Decanter magazine (UK) and was listed among the top 60 most influential people in wine by La Revue du Vin (France) in 2015.


Jeannie’s pioneering book, Asian Palate, has won many awards, including the Gourmand Award for Best Food and Wine Pairing Book in the World in 2010. Her second book, Mastering Wine for the Asian Palate (2011), was also highly acclaimed. Both books are in their second reprint and are available in English, Korean and simplified Chinese.


For more information about Jeannie Cho Lee, click here to follow Jeannie on Instagram, Twitter, Facebook, Weibo or WeChat.

Doug Frost MW, MS

“ For most fine dining establishments, wine and drink represents a quarter to one-third of its revenues. Restaurants need to train its staff to maximize wine sales and offer their customers an opportunity to enjoy great wines! ”


Doug Frost MW, MS is a Master of Wine and Master Sommelier as well as an author and wine consultant based in Kansas City, Missouri. In 1991 he passed the rigorous Master Sommelier examination and in 1993 completed the Master of Wine examination, becoming the second person in history to complete both notoriously difficult exams. A quarter century later he is still one of only four people in the world to have achieved both these remarkable distinctions. According to USA Today, “Frost likely knows as much as anyone in the world about how to make, market, serve and identify wines.”

The Wine Spectator has bestowed the accolade of Master of Spirits on Mr. Frost. Frost was awarded Beverage Innovator of the Year 2009 by Cheers Magazine. Currently he serves as President of the Institute of Masters of Wine North America.


His first book, Uncorking Wine, was released in the summer of 1996, and Frost’s next book, On Wine, published by Rizzoli International, was released in the fall of 2001. Frost’s most recent book, Far From Ordinary: The Spanish Wine Guide, was released in October 2005 and updated in 2011. Frost has contributed to the Oxford Companion of Wine, Oxford Companion to Spirits and Cocktails, Opus Vino, The World Atlas of Wine by Hugh Johnson among other publications. He is also the creator and host of the KCPT-TV hosted short series called FermentNation.. He consults with many retailers, restaurateurs, wineries and distillers in the realms of marketing, merchandising, sales, education and sensory perception.


For more information about Doug Frost, click here to follow Doug on Instagram or Twitter.

Ronn Wiegand MW, MS

“ In order to attract and retain sophisticated customers restaurants, hotels, and clubs today must offer guests an excellent, exciting wine & beverage program — not having one is a key reason for customers, to dine elsewhere. ”


Ronn Wiegand MW, MS is an international wine professional with 35 years of experience as a sommelier, wine journalist, wine critic, wine educator, and wine consultant. He is a Master of Wine (1991) and Master Sommelier (1986), and was the first person in the world to hold both titles.

As a wine consultant, he has provided wine list development services for Houston’s Restaurants, Westin Hotels & Resorts, Marriott Hotels & Resorts, Joss Restaurant, and Alioto’s; wine training for Southern Wine & Spirits of Nevada and National Distributing Co.; and wine events for Merrill Lynch and Bank of America, among many others. Special projects have included the development of a German wine and food pairing matrix for the Deutsches Weininstitut—used online by hundreds of thousands of website visitors—and directing IL VINO, the first all-Italian wine competition ever held outside of Italy, co-sponsored by the Italian Wine Commission, New York.


As a journalist, Ronn has published hundreds of wine articles over the years, in publications such as San Francisco Examiner (wine columnist, 5 years), Nation’s Restaurant News (wine columnist, 5 years), Wine Spectator, Decanter, Vogue, and The Wine News. In 1988, he launched Restaurant Wine (, a hospitality industry wine newsletter, which focuses on wine and marketing trends in restaurants in the USA. Over the years, Ronn has lectured on wine for dozens of companies (Kendall-Jackson, Robert Mondavi, Wines of Germany), and taught wine classes in Napa Valley College’s Culinary Arts Program for 24 years. He lived in Napa for 30 years and now lives in Tokaj, Hungary.


For more information about Ronn Wiegand, click here.